Community-based organisations must be cognisant of their various stakeholders. In a scholarly-supported response of no less than 500 words, profile a local community-based organisation, analysing its specific stakeholders. Present the initial information in a diagram and then define and evaluate each group of stakeholders.
Why is each group considered a stakeholder? What conflicts may exist between each stakeholder group, and how should an organisation leader best consider these interests? Respond to at least two of your classmates with responses of no less than 350 words each.
Introduction: Community Organisations, Constituents, and Diversity
Last week, we talked about organisations and their relationship within a larger environment. This week, we are going to spend time examining how these organisations are linked to people.
Community-based organisations are often designed to serve specific constituents, and for an applied sociologist, it is critical to understand who those people are, what barriers may exist in preventing organisations from reaching those people, and how organisations must be cognisant to issues of diversity and changing demographic trends.
First, there are many different stakeholders who have an interest in community-based organisations and should be considered in various decision-making processes. Stakeholders are those who have an interest in the organisation, including employees, boards of directors, target groups, funders, supporters, employee families, and more.
One important consideration is that not everyone’s interest is the same, so an organisation must weigh interests in decision-making processes.
Second, barriers may exist between organisations and their target groups they wish to serve. Once an organisation has formed, it must reach those groups. Various barriers include communication, language, funding, trust, and even public opinion. For example, consider the Boy Scouts of America and the problems that group encountered when they took a conservative view towards homosexual members and leaders.
Various stakeholders stopped supporting the BSA and conflict between the various councils, members, and other interested parties helped encourage the group to change its stance. Read here for an interesting article on the BSA: http://www.washingtonpost.com/blogs/on-leadership/wp/2015/07/14/how-the-boy-scouts-of-america-changed-itself-from-within-on-the-issue-of-gay-leaders/
Third, organisations must actively overcome these barriers. They can form various task forces, outreach programs, recruit gatekeepers, build trust, and even collaborate with other community-based organisations. Creative thought and active outreach are key to meeting the needs of those an organisation wishes to serve.
Finally, community-based organisation must be cognisant of diversity issues. According to Hayes (2012), around 43% of people entering the workforce are those of colour, yet around 82% of non-profit employees are white.
Minorities are even less represented in management positions. This is an important consideration because many of those organisations serve are minorities. Furthermore, there a lack of women in management positions, and many community-based organisations do not consider women as potential major donors or decision-makers.
Consequently, community-based organisations must consider diversity issues when they are working with their stakeholders and making decisions. As the 14th Dalai Lama noted, “our every action has a universal dimension, a potential impact on others’ happiness.”
Hayes, J. (2012). Is the nonprofit sector doing enough for diversity? Profiles in Diversity Journal. Retrieved from http://www.diversityjournal.com/9897-is-the-nonprofit-sector-doing-enough-for-diversity/
McKnight, J. & McKnight Plummer, J. (2015). Community organizing: Theory and practice . Retrieved from https://redshelf.com Chapter 11: Power and Empowerment
Concha, M. (2014). Exploring collaboration, its antecedents, and perceived outcomes in service partnerships of community-based organizations in South Florida. International Journal of Public Administration, 37(1), 44-52.
Flippen, C. A., & Parrado, E. A. (2012). Forging Hispanic communities in new destinations: A case study of Durham, North Carolina. City & Community, 11(1), 1-30.
Molyneux, C., Hutchison, B., Chuma, J., & Gilson, L. (2007). The role of community-based organisations, in household ability to pay for health care in Kilifi District, Kenya. Health Policy and Planning, 22(6), 381-392.
Philadelphia Fed. (2014, June 13). The future of CDCs: Three compelling visions [Video file]. Retrieved from http://www.youtube.com/watch?v=TqQHVQwKv4U
Tran, V. C., Graif, C., Jones, A. D., Small, M. L, & Winship, C. (2013). Participation in context: Neighbourhood diversity and organisational involvement in Boston. City & Community, 12(3), 187-210.
WHROTV. (2010, March 23). Another view – African-American mega churches [Video file]. Retrieved from http://www.youtube.com/watch?v=m0R4fSXv_2E (Links to an external site.)
Bartlett, A., Alix-Garcia, J., and Saah, D.S. (2012). City growth under conflict conditions: The view from Nyala, Darfur. City & Community, 12(2), 134-155.
Kuebler, M. (2013). Lending in the modern era: Does racial composition of neighbourhoods matter when individuals seek home financing? A pilot study in New England. City & Community, 11(1), 31-50.
Makedon, A. (1996). What multiculturalism should not be. In Oliker, M.A. (Ed.), Proceedings of the Midwest Philosophy of Education Society, 1995-1996. Paper presented at the Annual Conference of the Midwest Philosophy of Education Society, Loyola University-Chicago, Chicago, IL, 8-96 November (pp. 172-186). Chicago, IL: MPES.
McKenzie, B. S. (2013). Neighbourhood access to transit by race, ethnicity, and poverty in Portland, OR. City & Community, 12(2), 134-155.
Owens, A. (2012) Neighbourhoods on the rise: A typology of neighbourhoods experiencing socioeconomic ascent. City & Community, 11(4), 345-369.
Peterson, R. D., & Krivo, L. J. (2010). Divergent social worlds: Neighbourhood crime and the racial-spatial divide. New York, NY: Russell Sage Foundation. ISBN: 978-0-87154-697-5
Salcedo, R., & Rasse, A. (2012). The heterogeneous nature of urban poor families. City & Community, 11(1), 94-118.
Stall, S., & Stoecker, R. (1997). Community organising or organising community? Gender and the crafts of empowerment. (Working Paper). Retrieved from http://www.comm-org.wisc.edu/papers96/gender2.html